Tag Archives: Event

Design Firm Embraces Side Projects with Studio//Shift Gallery Event

Evanston, Illinois (PRWEB) June 04, 2015

The passion-driven side projects of NeigerDesign staff members will be on display at Botti Studio art gallery during the Open Studios Evanston citywide art gallery and artist studio event on June 6, 2015. Initiated last year for the companys 25th anniversary, the art collaborative Studio//Shift enters its second year strong with eight participating artists, whose work includes paintings, prints, photographs, pottery, drawings, and jewelry. For Studio//Shift participants, having their personal art practices encouraged by their employer is a rare perk but one that developed naturally, as the artistic atmosphere that sparked the collaborative is an integral part of the company culture at NeigerDesign.

Studio//Shift provides a way for us to develop our creative passions through group show, critique groups, and community arts involvement. There is a flipside to our design and marketing methodology and skills which reflects more intrinsic talents like art, theater and music where we can express ourselves without boundaries, says Carol Neiger, president of NeigerDesign and an avid painter. Studio//Shift artists will be on-hand to discuss and sell their work at the Botti Studio art gallery from noon to 5 p.m. for Open Studios Evanston, and a reception with the artists will follow that evening from 6 to 8 p.m., and includes a special onsite improv comedy show. All events are free and open to the public.

Creativity meets collaboration with Studio//Shift, a unique way for design firm NeigerDesign to support its employees, both past and present. It is a catalyst for creative growth and a channel for idea and information sharing. The collaborative encourages and promotes each others personal artistic passions, which ignites and fuels the creativity and problem-solving talents that are employed in the daily work at NeigerDesign. Each artist contributes a distinctive perspective and style. The give and take of collaboration energizes the entire team and provides a wellspring of creative solutions, personally and professionally.

Eight visual artists: Carol Neiger, Denae Dietlein, James (Cass) Whitworth, Jennie Ramazinski Miller, Jessica Jacobs, Jim Hutchison, Josh Rains, and Lisa Haskin

Improvisation performance: Barry Lohman with The Flock of Weirdos

June 6: 125 p.m. Open Studios Evanston citywide art gallery and artist studio tours

June 6: 68 p.m. Studio//Shift artist reception at the gallery and onsite improv comedy show

Botti Studio is located at 919 Grove Street in Evanston, Illinois

NeigerDesign is an award-winning, integrated design agency that specializes in creating and managing complex multi-phased communications programs and branding projects, offering full-service design, development and production services. NeigerDesign has been based in Evanston since founding in 1989.







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The BTL Network Experience: The Multi-Cultural Agency’s Recent Marketing Event for Florida Blue Shows How It’s Changing the Way Brands Connect with Consumers


Miami, FL (PRWEB) November 26, 2014

BTL Network has long understood the value of experience and the way it shapes what we doas professionals, as consumers, as people. It is that understanding that has been at the very heart of what the Miami-based agency has done to help brands better connect with consumers in diverse markets over the course of the past seven years. What is clear is that ‘the BTL Network experience’ is best captured by how the company applies its knowledge of multiple market segments to get at the very core of what drives the individual consumer to engage.

BTL Network has worked with industry-leading companies like Mercedes-Benz, Visa, Diageo, Cargill and Eveready to effectively expose consumers to their brands on a personal level. In developing relevant and memorable brand activations, BTL Network has succeeded in strengthening their clients relationships with consumers by focusing on whats really important. Hint: It’s not the pitch. “Brand activation isn’t about the brand, it’s about the people–those behind the brand and those they want to reach,” said Servio Fernandez, Co-Founder and CEO of BTL Network. “Our passion lies in bringing these two groups of people together in an organic and relevant way.” As a full-service agency offering an array of integrated marketing solutions, BTL Network has executed custom programs and special events with outcomes that highlight the more personal side of marketing.

The importance of pursuing more meaningful personal connections with consumers is underscored by the growth of experiential marketing as a whole. According to the Event Marketing Institute’s EventTrack study, experiential marketing has been on the rise in recent years, with marketers spending an estimated 4.7% more last year in hopes of drawing attention from consumers who now expect more from their brands. Whether in-person or on digital, consumers are more demanding than ever when gauging a brands value, but Fernandez believes that its about more than that when it comes to what consumers are looking for. The average consumer today is not just more demanding, but more discerning. They know what they want. Consumers know the difference between companies that are making noise and those creating unique opportunities for people to actually experience the value of the products and services they provide.

What distinguishes BTL Network is their approach to making brands tangiblein not just once sense, but in five. By embracing multi-sensory integration as part of the strategy behind their ‘Smart Activations’, BTL Network helps humanize brands in a way that consumers can see, hear, taste, smell and touch. For BTL Network, success is measured by how consumers engage within the brand environment they create with their clients. Whether its at an event or online, whats important is that consumers feel free to immerse themselves in the brand experience and make a connection,” said BTL Network Co-Founder, Pedro Yaselli. The multicultural agency has proven itself in the general market and LatAm by leveraging the marketing expertise of their leadership, some of whom have worked with the likes of McDonalds and Univision.

Most recently, BTL has worked to brand Florida Blue, Florida’s Blue Cross and Blue Shield plan, via large-scale events and festivals directed towards prospective clients in culturally diverse communities. As the exclusive marketing agency for the health plan, BTL Network has developed onsite-activations that include mobile health centers, demo kitchens, food trucks, photo booths, real-time social media displays, live music and interactive karaoke booths. For the past year, the agency has successfully married educational and entertainment-driven lifestyle components to their Florida Blue activations in support of the health insurance companys initiative to advocate wellness and healthy living. BTL Networks latest activations for Florida Blue were on display at the newly renovated Citrus Bowl in Orlando for the Florida Blue Florida Classic Weekend that included a Battle of the Bands and a historic match-up between longtime HBCU rivals, Florida A&M University and Bethune-Cookman University that took place on Saturday, November 22, 2014.

By implementing unique and non-conventional brand experiences that are tailored to their clients target consumers, BTL Network continues to deliver compelling marketing services to brands with needs that range from international growth strategy to local market promotions. The value behind BTL Network is their versatility in being able to establish a relevant, genuine and long lasting connection between our business and the consumers we hope to serve, said Javelyn Arvay, Sr. Director of Marketing Services, Florida Blue.

VIDEOS & PHOTOS FROM THE FLORIDA BLUE FLORIDA CLASSIC WEEKEND ARE AVAILABLE HERE.

ABOUT BTL NETWORK:

BTL Network is a leading multicultural marketing agency with offices in Miami, Panama, Caracas, Bogot

MMA After Dark Reality Stars to Invade Las Vegas on Final Day of SEMA Show on Nov. 7 with Red Carpet Event


LAS VEGAS, Nev. (PRWEB) November 04, 2014

The MMA After Dark special event is gearing up to rock Las Vegas at one of the most popular car shows in the U.S., Las Vegas SEMA Show, with a live Pay-Per-View event that packs all the action of the Mixed Martial Arts world. The live PPV will include interviews with MMA fighters, a sexy pole competition, live action from the after party, inside the locker room, and more.

MMA After Dark will also give a glimpse into one of the hottest upcoming reality television series, Stripper to Striker. Attendees will be able to see the announcement of cast members who will join the upcoming series.

The special event will be held on closing day of the SEMA Las Vegas event at LVCS, one of the most exciting live music venues in Las Vegas at 425 Freemont Street, Las Vegas, Nevada. Those who cannot attend the event in person can stream the event live for a small fee on a compatible television, computer, or streaming device.

The live celebrity party will be hosted by reality TV stars who will walk the red carpet and feature a guest appearance by celebrity Jenna Jameson, music artist Curtis Young, reality TV stars Jennavecia Russo and Melissa Lyric Greene formerly of Oxygens wildly popular Bad Girls Club, as well as Michelle Minks (Miss Playboy Social).

S2S, an event partner, will also present the final six participants of the Kick Azz Model web search and casting as it searches for six models to become Brand Ambassadors beautiful women who embody the strength and confidence that represent what the Kick Azz brand is all about. One model will be crowned Ms. Kick Azz International and receive a scripted role on the upcoming reality TV series Stripper to Striker.

To watch a promotional video of the upcoming event, visit http://youtu.be/1xEA7T9o1gQ. For more information about the event, including VIP accommodation, please call (702) 675-1122. For more information about the live Pay-Per-View event, visit http://kickazz.tv/mma-ppv.php .

For tickets to the live MMA After Dark event, visit http://www.eventbrite.com/.

Media partners for the MMA After Dark event includes lvrocks.com, Powerhouse Radio, Indie Evolution, and SEQ Marketing. Sponsors for the event include KYSS and Kickazz (http://www.kickazz.tv).

MMA After Dark is not affiliated or associated with the annual Las Vegas SEMA.

For Media Inquiries, please email for more information mmakickazz(at)gmail(dot)com.







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Elements Behavioral Health Presents Inaugural Chicago Event Celebrating the Role of Creative Arts in Healing from Addiction


Chicago, IL (PRWEB) October 07, 2014

Elements Behavioral Health, in creative collaboration with Chicago Epic Art Design and PS Art Projects, is pleased to sponsor The Art of Healing: Celebrating the Journey Back to Self, One Brush Stroke at a Time on Friday, October 24, 2014. The event, which also includes a silent auction, takes place from 6-9 p.m. at Loft on Lake, 1366 W. Lake Street in Chicago.

The free evening of music and hors doeuvres and the spirit of community, fellowship and celebration will benefit two very worthy recovery homes, Miriams House and Marias Shelter.

Miriams House, a 15-bedroom converted convent in Los Angeles is dedicated to providing low-income women and their children a safe, sober and secure environment during a yearlong healing process. Miriams House is fully funded by private donations.

Marias Shelter, a 50-bed interim shelter in Chicagos Englewood community, provides food, shelter, and programs to promote health and welfare for more than 230 homeless women and their children each year. The shelter is maintained by The Institute of Women Today.

We are very excited to present this evening of collaboration, which is helping to bring together the recovery community through art, says Terri OConnor, senior director of clinical outreach for Elements Behavioral Health. This first-of-its-kind for Elements fundraising event supports the recovery community in the Chicago area, as well as Miriams House. We are working with both therapists and the local recovery community to celebrate the role of art in healing lives.

The Art of Healing event features local professional artists who have donated some of their works of art for auction. There will also be other art available that has been created and donated by the recovery community, local therapists and treatment programs that incorporate art into their lives and practices.

Featured artists include: